00/00 SHINEFINITY gel-cream color 60ml

Wella SHINEFINITY is a demi-permanent color glaze that'll give hair incredible shine and color without lifting or damaging it. Use it after blonding, as a standalone service, or simply on natural hair to achieve a healthy-looking, long-lasting shine with a gorgeous, silky feel.

SHINEFINITY features innovative pH technology which means that it starts off alkaline to ensure excellent color formation but then drops to a gentle acidic range (around 6.5) to ensure zero lift and zero damage. It's responsibly formulated too, being free from ammonia, silicones, alcohols, and animal-derived ingredients.

Benefits:

The shades in the palette create a shimmering veil of color on the hair and add a radiant shine.
The product can be easily distributed when applied and does not drip from the hair.
For hair toning, color correction, and addition to any hair lightening service.
With balanced pH technology.
For all hair types.
Without lifting.
Without damage.
Without ingredients of animal origin.
Without silicones.
Without simple alcohols.
Color fastness up to 6 weeks.
Application: Mix the color with SHINEFINITY activator for working with a brush or SHINEFINITY activator for working with an applicator, in a ratio of 1:1, and apply to dry or damp hair. Leave on for 5-20 minutes, then rinse off. There is no need to use a color stabilizer.