Wella Professionals Color Touch 44/65 demi-permanent hair color without ammonia 60 ml

Wella Color Touch hair color line was developed in the best German laboratories specifically to give your hair amazingly bright long-lasting color and amazing shine. The professional formula, at the base of the color, promotes smoothing of the hair structure, fast and at the same time incredibly long-lasting fixing of color pigments. It gives your hair amazingly vibrant shades, making it shine in a new color. Keratin, which is part of the color, perfectly retains moisture inside each hair strand. Natural wax provides deep care and long-lasting, vibrant color to your hair. The light creamy texture of the dye promotes its quick and even application.

Mixing and application:

Always mix Color Touch baseline colors with Color Touch emulsion 1.9% or 4%. Mixing ratio 1: 2.
Application/primary coloring:

Using gloves, mix the mixture in a non-metallic bowl. Apply with a brush.
Apply the mixture evenly from roots to ends onto shampooed and towel-dried hair.
Coloring the root zone:

First, apply the color mixture to regrown roots.
Apply the mixture to the lengths and ends of the hair after finishing dyeing the root zone. Leave on to act for 5 minutes.
Expert tips:

For a more intense tone, apply the mixture directly to dry hair.
Excellent for covering the first gray hairs (up to 50% gray hair).
Exposure time:

No heat - 20 minutes (or 15 minutes if the procedure is performed after a perm).
With added heat (e.g., Climazon) - 15 minutes (or 10 minutes if the procedure is performed after a perm).
The exposure time can be increased by 5 minutes if necessary.
Post-processing:

After the exposure time, add warm water and gently emulsify the mixture in the hair. Rinse thoroughly and wash your hair with a shampoo for colored hair.